Marketing is shifting towards a more personal approach as the customer is no more a faceless entity. Peer-to-Peer (P2P) marketing is gradually taking center stage of marketing as an effective technique to reach out to potential customers. A recent study shows that around 70 percent of millennials make their buying decisions influenced by other people’s… Continue reading Why All Marketing Approaches Are Based on P2P Strategy?
Tag: Marketing
LEAD GENERATION VS. ENTREPRENEURSHIP
Lead generation plays an important role in the success of any business, as this is the initial step in the sales funnel. With so many different options, lead generation can seem overwhelming and complicated. It does not have to be like that. In this article, I will cover the lead generation trends to follow in… Continue reading LEAD GENERATION VS. ENTREPRENEURSHIP
Marketing Basics for Lawyers
Just like with any professionals, lawyers also need to make sure that they are well known in the area, so they will get enough clients for their legal business. The common and prevalent problem is that lawyers are not marketers and they are ignorant to even basic marketing concepts. They often don’t understand about problems… Continue reading Marketing Basics for Lawyers
Basic Marketing Decisions That Lawyers Should Do
Many lawyers forget that they are actually businesspeople. It means that they can’t just sit around in their law office expecting clients to come. It takes a lot of effort to let everyone knows about your existence. Marketing is a skill that every business owner should know and you need to be able to convince… Continue reading Basic Marketing Decisions That Lawyers Should Do